Many camps use social media sites like Twitter and Facebook to market their camps and network with other camp professionals.
But social media is also a great way to communicate with parents and camp alumni.
Twitter, especially, can be useful because of its immediacy -- you can send out an instant message that pops right into the Twitter news stream, onto a cell phone or into an email box.
CampLeadership's Dave Bell shares how he connects with parents during camp by posting photos, updates and just the day-to-day moments that make camp so special.
Check out Dave's advice on using Twitter at http://bit.ly/lCGf5l